asutter@altruimpact.com | 920-278-2017

asutter@altruimpact.com | 920-278-2017

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Corporate Social Responsibility Plan

Maximizing Impact

Harvard Business Review identifies four main motivations for companies to create a Corporate Social Responsibility (CSR) program: moral obligation, sustainability, license to operate and reputation.


In today’s climate, while moral obligation may still be a contributing factor, it seems companies need to engage in a corporate social responsibility strategy just to keep up. In 2019, analysis by the Governance & Accountability Institute found that 90% of companies in the S&P 500 Index published a sustainability or corporate responsibility report.


A 2020 study by the Zeno Group reveals that when consumers think a brand has a strong Purpose, they are:   

  • 4 times more likely to purchase from the company   
  • 6 times more likely to protect the company in the event of a misstep or public criticism   
  • 4.5 times more likely to champion the company and recommend it to friends and family   
  • 4.1 times more likely to trust the company   


If you don’t already have a CSR strategy, you should get started on building one.  Benefits for companies and organizations engaging in CSR fall into two camps: 1) direct, such as increased sales, and 2) indirect, such as name recognition, increased goodwill and risk avoidance. Both types of benefits are worth pursuing.*


If your organization can't afford to pay a full time employee to create your plan, we are here to help!


Service Description

Implementing Corporate Social Responsibility Plan **


Initial Assessment & Plan Creation - $1,500 (12 hr. maximum)

The first assessment will include:

  • Review organizations mission, vision, objectives
  • Review current processes/programs
  • Review/Engage Stakeholders
  • Research nonprofit background, effectiveness, needs
  • Brainstorm a new plan for maximum impact
  • Brainstorm promotion strategy/ "story" for partnership
  • Present completed Corporate Social Responsibility Plan


Monthly Support Fee - $500/month (average of 5 hours/month)

One-time Annual Support Fee - $5,500 (average of 5 hours/month)

The monthly/annual fee includes:  

  • Monthly check-in on plan progress
  • Assistance with implementation
  • Assistance with marketing/social media


Annual Review & Plan update - $1,000 (to begin each subsequent year - 10 hr. maximum)

The annual review will include:

  • Review current processes/programs
  • Review/Engage Stakeholders
  • Create a new plan for maximum impact
  • Update promotion strategy/ "story" for partnership
  • Present completed Corporate Social Responsibility Plan


Upon receiving payment in full, Altruimpact may provide a nonprofit of your choice a FREE Strategic Workshop.


** Ask about price lock for multi-year agreements (up to 3 years).

What our clients are saying...

" We loved working with Adam at Altruimpact. He made the overwhelming task of developing our corporate responsibility plan easy, intuitive, and fun. It didn't seem like work with Adam there to help us! Corporate responsibility plans are a must for any company looking to make a bigger impact with the good work that they already do. Adam helped identify the true values of our company and our people and turn those into a direct and actionable plan for making a difference in our community and within our company."

- Elizabeth Paulson, American Tent


 "I worked with Adam to create marketing materials for a new venture of mine. He has a unique ability to take a large amount of data and random thoughts and create concise and meaningful statements. I ended up using a lot of his ideas in our final product. Adam’s personality and expertise made our meetings enjoyable AND efficient. Thank you Adam! " 

 -  Steve Baue, CEO/Speaker/Coach/Consultant

Questions?

Contact Us

References

*Ghoneim, 6/14/19, Why CSR Matters, Forbes 

Governance & Accountability Institute, 7/16/2020,  90% of S&P 500 Index Companies Publish Sustainability / Responsibility Reports in 2019, ga-institute.com

Zeno Group, 6/17/20, Unveiling The 2020 Zeno Strength of Purpose Study, zenogroup.com 

Porter & Kramer, 12/06, Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility, Harvard Business Review 


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